The Art of Selling
1H30 SESSION - ONLINE VIDEO
Always Available
MANAGEMENT OF YOUR BUSINESS
Get an in-depth understanding of how to start and manage your business. Master the basic retail management, order & stock management, distribution channel, e-commerce and P&L practices.
CUSTOMER EXPERIENCE
Build the ultimate shopping experience including practical workshops for your clients.
MARKETING & PACKAGING
Understand how to market your brand in the store and online.
Study the latest trends and learn how to effectively merchandise and pack your chocolate, increasing sell-through.
Upon purchase, participants gain unlimited access to the course, allowing them to revisit the material at any time and refresh their knowledge.
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“This session with chocolate sales experts and their advices allowed me to perfect my team management but also my stock management skills. This is what I needed!”
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Our experts
JOELLE LEBOULCH
Experience of 12 years in a luxury and premium chocolate sector.
Retail Manager for Marcolini (own shop) and Godiva (own shop & franchise) with a strong commercial and operational knowledge.
Joelle graduated in dietetics and is passionate about cooking and chocolate.
LAURENCE KOUTNY
17 years of experience in the chocolate industry (Mars & Godiva): International Innovation Director (marketing & packaging), Marketing & Merchandising Director…
Winner of the 2013 Belgian ‘Business Manager Trends Woman Award’.
Consultant for many chocolate brands helping them improving their sales performance.
LAURENT FASSINO
15 years practice in both niche and mass market chocolate industry.
Qualified in business development of chocolate brands, export and retailing infrastructure.
Independent producer of fair and organic chocolate from bean to finished product: ‘La Maison du Cacao’.